Marketing Green: Promoting Your Sustainability Journey
Drive Growth and Have a Positive Environmental Impact
Many businesses view sustainability as simply cutting back—reducing materials waste and carbon emissions. In this webinar, Veena argues that you can (and should) take things a step further.
She poses three questions to help you evaluate your current sustainability strategy, including how you promote your efforts:
- Is your business sustainable to a significant degree?
- Do your customers care about sustainability?
- Are you willing to share specific examples of sustainability wins with your customers?
